So as I flip through the channels, I come across a channel called LOGO. Now LOGO TV Network is a TV channel on digital cable owned by Viacom and operated out of the MTV Networks. It’s a channel who’s goal and aim is to the GLBT community. But being a part of the GLBT community myself, I feel the channel lacks on a good amount of qualities. And if these qualities were to appear then the channel could increase ratings; thereby, increasing profit and revenue and what business doesn’t want that?
1.) Create more non reality TV content. When a channel is mostly built of reality content, it means the channel is cheap and isn’t too happy to invest in scripted shows. Logo practically says that on their website regarding why Noah’s Arc won’t be coming back on TV. They ‘can’t afford it’. Really, Logo, you’re owned by Viacom and under MTV.
2.) Yes, it’s true. There is more to the GLBT community than sex. Sex is fun but when most of your shows focus on sex and having sex, and not even about education except for say-Bad Sex then something’s up. This only fuels the notion the gay community is filled with promiscuous, STD ridden people.
3.) Is Logo a gay channel or a GLBT channel? Because the last I checked, gay guys aren’t the only people in the GLBT community. I don’t know if you got the memo, Logo, but there are lesbians, bisexuals, trans, and even poly-sexuals.
4.) More original content. The content that isn’t reality content are shows pulled from other channels like Awkward, Buffy the Vampire Slayer. If you can pay to get the rights to show these shows on Logo then I’m sure you can pay to create your own original programs.
5.) Diversity. Ru Paul’s Drag Race and Drag U are the only shows with diverse people with different ethnic and culture backgrounds.
6.) The documentaries and the movies you show are actually quite good, and/or knowledgeable. Good job, Logo.
7.) There are plenty of GLBT music artist out there both independent and with a label who aren’t show cased on your channel. There is more to music than Lady Gaga and Britney Spears. I have yet to see Tegan and Sara on New Now Next which pretty much plays mainstream hetero videos. There’s nothing wrong with hetero artist, but there is something wrong when a GLBT channel ignores their own artist.
I’m sure fans and non fans can also give basis to what can improve on LOGO. Nobody is perfect, no channel or business is perfect; however, that doesn’t mean there can’t be improvements to strive for the best.
